Christina Balas
National Director, Strategic Implementation
ABOUT
Christina leads strategy development and operations nationally for Coldwell Banker Commercial. She is responsible for growth-centric process development and holds exceptional execution at the core of any initiative she spearheads. She is a dynamic, results-driven professional with 15+ years of experience with a demonstrated ability to build business strategies that help achieve profit goals and improve performance. She is a fierce advocate for amplifying the voices and profiles of women in commercial real estate at her company and beyond. She leads the CRE Women in CBC affinity group, a supplement to the CBC What Moves Her program, and is a host of the CRE with CBCWorldwide podcast where she highlights values, culture, and success at work. As a woman and first-generation American, she has long been an advocate for equity and inclusion that calls for participation as the key to achieving progress.
Recent articles
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PodcastsCBC 2024 Outlook Report
Dive into the report to understand why 2024 is the year of cautious investments, learn where financing availability has pulled back and where lenders are more amenable, the effects of cap rate discrepancy between buyers and sellers on sales inventory, and why there's a wave of refinancing coming this year, and many more insights.
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PodcastsGrowing Your Business & Working with Local Governments
On this episode, What Moves Her presented by Coldwell Banker Commercial for the CRE with CBCWorldwide podcast hosted Veronica Melalos, CCIM. We explored how women in commercial real estate can grow their business by working with local governments.
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PodcastsCBC MidYear Outlook with Dan Spiegel
On this episode with Dan Spiegel, Managing Director of Coldwell Banker Commercial, we discuss that even though there are concerns over the economy and differences in pricing expectations, CRE activity is still happening, while we dig into CBC’s newly published Midyear Outlook.
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PodcastsAchieving Exceptional Results through Servicing & Leadership with Kate Conquest
On this episode, we are joined by Kate Conquest, National VP of Affiliate Servicing for Coldwell Banker and Coldwell Banker Commercial. She is determined and committed to helping her affiliates achieve exceptional results using a well-developed market intelligence based approach. Growth is one of her passions and she is driven by being a part of something bigger than herself. She has been an advocate for NAR and why being involved at that level is pivotal for one’s business as well as the industry as a whole. Hearing the excitement for the real estate industry from this leader is sure to inspire.
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PodcastsWhy Involvement in CRE Associations is Imperative
On this episode, we are joined by two commercial real estate brokers that are passionate about their industry and believe that involvement in trade, advocacy, and industry associations to influence policy is important to them, but should also be important to you.
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InsightsRo-cham-beau: The 2023 Elite Top Two Event Recap
Who would have thought Newport, Rhode Island, Rock-Paper-Scissors, and leadership would have so much in common? That’s where Rochambeau comes in.First, Marshal Jean-Baptiste Donatien de Vimeur, comte de Rochambeau, landed in Newport, Rhode Island during the Revolutionary War and marched with his troops to meet with General George Washington and the Marquis de Lafayette to help win the Independence of the United States. Ro-Sham-Bo happens to be another name for the famed game “Rock-Paper-Scissor,” as Rochambeau allegedly played the game during the American Revolutionary War. It was a fitting game Josh Best, director of learning for Coldwell Banker Commercial, to have our Top Two professionals and Elite company leaders play as both a team-building exercise and a way to better acquaint everyone with each other. This year, we hosted 18 first-timers, and the most Top Two women in our recorded history! The event kicked off with a welcome reception at the historic Hotel Viking located atop downtown Newport’s Historic Hill neighborhood that opened almost a century ago. This is where old friends greeted each other, and newcomers received a warm welcome. The day included a quick history of Newport followed by words from Dan Spiegel, senior vice president and managing director of Coldwell Banker Commercial, as well as team-building, networking, and Leadership Workshop Part 1 sessions. The afternoon was reserved for our network members and their guests to join smaller group activities that gave them a feel for Newport and allowed for deeper connections to be made. We began the second day with new CBCWorldwide.com website updates and a sneak peek of some new functionality soon to come. Then, we had a continuation of the learning workshops. Even after the sessions concluded our top brokers continued learning from each other and building connections. After an afternoon that allowed our guests the opportunity to explore beautiful Newport a bit more, we celebrated all of their success with an incredible reception at the International Tennis Hall of Fame, where they preserve and promote the history of tennis and celebrate its champions. A perfect place to celebrate our champions. While we finalize the next picture-perfect location, it was apparent that this trip was inspiring, where we heard many saying they need to close a few more deals to ensure they come back next year.
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PodcastsPerfecting Your Presentation Through Storytelling & Structure
On this episode, we're joined by Deborah Shames, Communication and Presentation Trainer, Keynote Speaker, Author, and CEO of Eloqui. Deborah uses her experience directing over sixty award-winning films to make her business clients more genuine, effective, and successful. It doesn’t matter whether they are delivering a keynote address, speaking to a Board of Directors, or pitching for new business. She co-wrote 3 books on communication and public speaking, including the business best-seller "Own the Room." And because Deborah ran a successful film company in Sausalito, CA for fourteen years, she knows how difficult it is for women to stand out and succeed. Her latest book she wrote is "Out Front: How Women Can Become Engaging, Memorable and Fearless Speakers."
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PodcastsThe Business Case for Exploring Emerging Technologies in Commercial Real Estate
The way people live, work, play and interact with the physical world has become increasingly digitized, and will continue to exponentially evolve into the future. We were lucky enough to have Nikki Greenberg, World-leading futurist as our Keynote speaker at the Coldwell Banker Commercial Global Conference at the end of March, and excited to share her with this audience on this episode.
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PodcastsCBC's 2023 Outlook
While we are not officially in a recession, inflation is surging and real wage growth is negative. Despite two open jobs for every one unemployed person, a shortage of labor is weighing down the U.S. economy today; labor is the critical issue above all else because you can’t grow despite demand if you can’t find workers to run the shop. This has culminated in slowing down CRE activity and uneven consumer spending across most of the U.S. during 3Q 2022. And now, bank lending has paused as the Fed’s steep and frequent rate hike changes have made it very difficult to price a loan.
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PodcastsWhat Moves Her CBC: Women in CRE Investing & Beyond - Part 3
On this episode, we round out the What Moves Her presented by Coldwell Banker Commercial's 3-part series of "Women in CRE Investing and Beyond," with an event titled, "New and Emerging Investment Opportunities" featuring Sydney Phillips.
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